Jaffrey's Park Theatre names CEO, says ground breaking not far behind
By MEGHAN PIERCE
Union Leader Correspondent | February 21. 2016 7:37PM
Stevens Pell Jackson Jr. stepped in as the Park Theatre CEO and managing director this week.
Starting this spring, Jackson will begin planning programming for the theater for not one, but two venues for the yet-to-be-built theater.
Jackson was hired 10 years to the day the non-profit board bought the old theater with plans to restore it as not only a movie house, but as a performance venue for the region, Hollister said.
For more than 20 years, he managed the Anheuser-Busch account at the award-winning ad agency DDB — Doyle Dane Bernbach.
He appeared at the theater’s 2015 annual meeting in the staged reading of O’Henry’s novella “The Gift” as the young husband.
Most recently, he was director of marketing for Peterborough Players.
Jackson has been a Jaffrey resident since 2012 and in 2013 he began assisting the Park Theatre board in its development of a branding platform for the theater.
About 10 years ago, Hollister helped start a grassroots campaign to restore the theater. The group purchased the building in 2006.
The new building will house two venues, the main theater that will seat about 370 people, and a 100-seat auditorium.
“A movie could be going on upstairs and the Raylynmor Opera could be rehearsing upstairs,” Hollister said.
The Park Theatre will be a venue for professional touring companies and noted artists as well as for local school productions, Hollister said.