Manchester's aldermen should take another look at the potential for naming rights for the city's new municpal complex taking shape on Valley Street.

“It's the people's complex,” huffed Alderman-at-Large Dan O'Neil the other night in voting against naming rights.

“I'm not in favor of making it the McDonald's police station or the Burger King public works building,” he said.

O'Neil is half right. It is the people's complex. And with the people's taxes climbing, the people would like to see a little outside-the-box thinking from their elected officials.

There may be some names that are just not right for certain public buildings or equipment. But who is to say that there isn't some innovative company out there, be it mobile communications or safety equipment maker or such, that would be an acceptable fit for this new complex?

Aldermen Bill Shea and Phil Greazzo voted for a request for proposals. Good for them. We hope they can persuade others to at least have a look.