New Exeter Hannaford opening soon
A large sign on Portsmouth Avenue in Exeter announces the grand opening of the new Hannaford supermarket. (JASON SCHREIBER/Union Leader Correspondent)
The gift card giveaway, door prizes, food samples and tours are among the offerings designed to lure shoppers back to the grocery store that was home to Shop & Shop before it closed last September.
The Exeter location will be Hannaford’s 34th store in New Hampshire.
The grand opening celebration begins at 7 a.m. Hannaford will offer “healthy shopping tours” at 10 a.m. and noon.
Customers will have an opportunity to meet the store’s pharmacists and talk with its registered dietician, Heidi Kerman, who will provide free nutrition advice, store tours and classes to the Exeter community.
As part of its grand opening, Hannaford is donating $2,500 to the St. Vincent de Paul Community Assistance Center and another $2,500 to the Chamber Children’s Fund, a charity that provides warm clothing for local children in need.
Local shopper Michelle Cotton-Miller of East Kingston said she’s glad to see Hannaford opening a store in Exeter because it will bring more shopping options and employment opportunities.
Other shoppers are wondering if Hannaford will be able to compete with Market Basket, which is known for its low prices and this year is offering a 4 percent discount on purchases.
“I will be interested to see how the prices at Hannaford compare to Market Basket,” he said.
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