'Ice Bucket Challenge' is hot, hot, hot
University of New Hampshire men's basketball coach Bill Herrion, foreground, completes the ALS Ice Bucket Challenge with the assistance of his son, Ryan, on Monday behind the UNH fieldhouse. (YOUTUBE SCREEN GRAB)
“I’m speechless,” Cohen said. “I’m just amazed.”
Cohen, the fundraising and community relations manager for the Northern New England chapter of the ALS Association, just got an email from her boss at the national ALS Association. Last year at this time, the national organization had $22,000 in revenue on the books. This year for the same time period, it’s $1.35 million.
Last month, people started participating in the ALS Ice Bucket Challenge. Last week, the challenge went viral — spurring thousands of people to get involved in the campaign to raise awareness about ALS and raise money to fund research to find a cure for the disease.
It’s commonly referred to as “Lou Gehrig’s disease” after the former New York Yankee first baseman who died from the disease in 1941.
All donations are made to the ALS Association and of course, you can always donate more than the specified amount. Once you make your choice, you must nominate a few friends to complete the challenge and post a video or photo of your nominations, and the dumping, on Facebook, Twitter or Instagram.
“They’re right — it doesn’t cure ALS — but it was not meant to cure ALS,” Cohen said. “It’s through donations that we’re able to provide scientists with funding to possibly find a cure. The challenge is connected to an increase in donations.”
They are all in a fundamental neurology class with Parent-Nichols in which ALS is discussed.
“It was very cold,” said Kristina Koenig, president of the student association of physical therapy students, which donated $5 for every student who participated, a total of $165 to the Northern New England chapter of the ALS Association.
An ALS charity walk is set for Oct. 5 in Manchester. For information visit http://webnne.alsa.org.
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