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Complaint over rug dealer's ‘going out of business’ sale leads to fine


CONCORD — A Hampton oriental rug dealer who advertised a going-out-of-business sale for months will have to pay $3,450 in penalties and investigative costs, state consumer officials announced Thursday.

Officials with the Attorney General’s Office said Epic Oriental Rugs started advertising in the fall that it was going out of business and holding a sale.

However, the retailer remains open, and state consumer protection laws limit advertisements about going-out-of-business sales to 60 days.

“It’s not an everyday occurrence,” said John W. Garrigan, an attorney with the Consumer Protection and Antitrust Bureau.

But he said his agency received a complaint, and state law has strict language when it comes to going-out-of-business sales.

Attorney General Joseph Foster announced that Menashe Cohen entered into an assurance of discontinuance.

He must cease any going-out-of-business ads and retract any forthcoming ads.

And he agreed to pay the Attorney General Office $2,000 in lieu of a civil penalty and $1,450 in investigative costs.

At this point, Cohen plans to close on April 30, Garrigan said.


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